Monitor Every Mention Across Reddit, X, Bluesky, YouTube & Hacker News

The mentions feed is the heart of SocialCal's social listening. Every mention matching your keywords appears in a unified, chronological stream with platform icons, relevancy scores, and sentiment badges visible at a glance.

Filter by platform to see only Reddit threads or only Hacker News posts. Filter by sentiment to surface all negative mentions that might need a response. Sort by relevancy score to see the highest-signal conversations first, or sort by date to monitor the latest activity. Each mention shows the author, the source context (subreddit, YouTube channel, Bluesky handle), and a preview of the content.

Mentions support read and unread states so you can track what you have already reviewed. Star important mentions for follow-up — they appear in a dedicated starred view so nothing slips through the cracks. Click any mention to jump directly to the original post on the source platform, ready for you to engage.

Knowing that you were mentioned 150 times this week means nothing if you do not know whether those mentions are praise or complaints. SocialCal classifies every mention into four sentiment categories: positive, negative, neutral, and mixed.

The sentiment distribution chart on your analytics dashboard shows the breakdown at a glance. A healthy brand typically sees 40-60 percent neutral mentions (informational references), 20-30 percent positive, and under 10 percent negative. When that ratio shifts — a spike in negative sentiment after a product launch, for example — you will see it immediately in the chart before it becomes a trend.

Sentiment analysis pairs with platform filtering to answer targeted questions: "What is the sentiment of Reddit mentions this month?" or "Are YouTube comments about our brand trending more positive after the latest update?" These insights turn raw mention data into strategic intelligence.

Professional plans include up to 3 keywords, and Enterprise plans support up to 7 — each monitored independently across all five platforms. Even on the Professional plan, 3 keywords translates to 15 active monitoring streams. Track your brand name, your top competitor, and your product category simultaneously — all with separate mention counts, sentiment breakdowns, and trend lines.

The keyword management screen shows each keyword's mention velocity: how many mentions per day or week it generates across each platform. If your competitor's name suddenly spikes on Hacker News, you will know about it. If your brand name starts appearing more frequently on Reddit, you can investigate whether it is organic buzz or a specific thread driving volume.

Platform-aware throttling ensures sustainable API usage without missing important mentions. YouTube is scanned four times per day, Reddit once per day, X twice per day, and Bluesky and Hacker News are monitored continuously. These intervals are optimized to balance coverage with API rate limits — you get comprehensive monitoring without hitting platform restrictions.

Not everyone wants to check a dashboard every day. SocialCal's email digests deliver your social listening intelligence directly to your inbox on a schedule you choose — daily for high-priority keywords, weekly for broader monitoring.

Each digest email includes a summary of new mentions since the last digest, grouped by keyword. The top mentions by relevancy score are highlighted with direct links to the source. A sentiment summary shows whether the overall tone has shifted since the previous period. Platform distribution data tells you where conversations are happening most actively.

Digests are especially valuable for founders and executives who need to stay informed about brand perception without spending time in the dashboard. Configure a weekly digest for your brand name and a daily digest for your most critical competitor — the right intelligence reaches you at the right frequency.